Core/Elective Course

Hospitality and Tourism Marketing Management, First Semester (HBU17101C)

In this course, you’ll learn about the marketing principles, social media strategies, and operational procedures that marketing professionals must know. You’ll learn about the sales and management techniques, industry regulations, and entrepreneurship skills necessary to succeed in the industry. Through a series of creative projects, you’ll also explore how the marketing department works alongside other departments to meet sales goals and ensure the company’s success.

Prerequisite

Introduction to Hospitality & Tourism; Technology for Hospitality

Course Syllabus

This computer generated PDF syllabus provides an exact outline of all topics and assignments presented to the student.

North Dakota State Course Codes (MIS03)

This is a single semester (0.5 credit) course.

The MIS03 code for this course is: 14232

Course Duration and Extension

This course is designed to be completed in a 20 week semester. Students may extend the time for completion to 40 weeks by re-purchasing the course as a Course Extension before the end of the 20 week enrollment.

Computer Requirements for Online Courses

This is an online course. Click here to view minimum computer requirements. Phones, tablets, and other computing devices, while they may work for some NDCDE services, are not supported for submitting assignments, posting discussions, or taking assessments.

Mode of Instruction: Asynchronous
Course Maximum Completion Length: 140 Days (20 Weeks, 0 Days)
Course Syllabus: LMS Generated PDF File